Best practices of Pay Per Click Management for your needs

Pay Per Click or PPC is an Advertising technique used on search engine such as Google, Bing and Yahoo. PPC advertisements are text ads placed alongside or above the search results. When a searcher clicks on the advertisement, the advertiser is charged a certain amount per click. The advertiser only pays when a user actually clicks on an ad to visit the advertiser’s website:

  1. Account organization / structure

  2. Budget Assignment

  3. Quality score

  4. Keyword coverage



Facebook Ads are those tiny little ads that show up on the right side of your homepage and in the middle of your timeline. Yes, not all of them are relevant to you but most of them are of products that you might have have searched for, viewed or liked. Our job to target those people who are genuinely interested in the product we are promoting, guaranteeing optimal results and relevant viewership.